How to decide whether to require email verification for user signup without losing sales? Answered
Hey guys, it's unclear to me what the pros and cons are switching on "require verification to complete signup" are. Am I missing sales by having this switched on?
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This means you want users to verify their email address after signup
Which might be handy to prevent signups with fake email addresses
I already understand that, but I want to know what the pros and cons are and whether it is preventing payments
Depends how you've set it up. In my case a user first pays and then gets redirected to the verification page. Users who use a auth provider like Google will not be required to verify because that email address is obviously not a fake one.
If you rely on email marketing and want to prevent fake emails you might find it handy because you will be sure that the email is actually owned by that person
You can also use the Memberstack prompt to let users know they need to verify after signup. This won't intefere with your signup flow at all as far as I understand.
https://docs.memberstack.com/hc/en-us/articles/8437630733083-Email-Verification
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